What happens, step by step?
Nask AI reads your website and builds the brand profile
Onboarding starts with What's your website? and a Build my brand profile button. While you continue, Nask AI shows the work in progress: Reading your website, Building brand intelligence, Drafting your strategy.
The result is a set of brand documents Nask AI writes and you can edit: Persona, Strategy, Offer, Audiences, Visual Identity and Creative Angles. Three are yours to write, because only you know them: Copy Compliance, Image Compliance and Evidence. Every ad after this is written against these documents, which is how the voice stays on brand.
You connect your Meta ad account
Connect Meta Ads, then Select ad account. Nask AI publishes to and reads from the accounts you select for the brand, and only those. An agency can send a client a connect link instead, so the client grants access without logging in to Nask AI.
You write the brief in Nask AI Studio
Nask AI Studio runs in five steps shown across the top: Mode, Brief, Plan, Create, Publish. Mode asks how each group of ads gets made. The brief sets the direction: Copy Direction (Write Your Own, Use a Winner's Copy or Smart Copy), Visual Direction (your styles, your own images, a winner's image, or a smart pick), the brand assets and docs to use, and the Adapt to compliance rules toggle.
This is the decision that stays with you: the angle, the offer and the audience. Starting from an ad that already works is a first-class option, not a workaround.
Nask AI plans the groups and generates the ads
In the plan, each group of ads starts at 3 ads and can be raised; a run holds up to 10 groups and up to 50 ads per group. Each group can publish as Separate ads or as One carousel of 2 to 10 cards. Image ads come in the shapes Meta's placements use: 1:1, 1.91:1 and 9:16.
Generating is a two-click confirm, Generate and then Confirm · ≈N credits, so you see the cost before anything runs. The point of the plan is variety: different angles and visuals for Meta to choose between, not ten copies of one ad.
Every ad is checked, then you approve it
Each ad goes through an automatic review before you see it as ready. It rejects an ad that invents an offer, shows template text, breaks a compliance or policy rule from your documents, has broken copy or a broken image, or misses an audience rule. If the check itself fails, the ad is marked Needs review instead of passing.
Then you decide: Approve, Needs edit or Reject. A rejection asks why, and Rerun with feedback feeds that reason into the next version. Agencies can add a second gate: Export approval link sends the ads to the client, who answers with Approve all or Send review, and ads the client rejects stay out of Publish.
Or you bring ads you already made
Upload & Publish is the same path for finished creatives: PNG, JPEG or WebP up to 20 MB, MP4 or MOV up to 2 GB. Nask AI writes the copy (Write my copy) or imports yours (Import copy), and each ad can carry its own link, UTM tags and name. Then Continue to Publish.
Nask AI publishes to your ad account
Publishing creates the campaigns, ad sets, creatives and ads in your Meta ad account, laid out the way you choose: Combine all (1 ad set), Group → ad set or Group → campaign, or into an ad set that already exists. Templates such as Leads · Single Image · ABO preset the settings.
You pick the status: Active to start running immediately, or Paused to review on Meta first, which is the recommended choice and the default. Nothing goes out until Confirm and publish to Meta.
The nsk.js pixel tracks the funnel and tells Meta
Under the brand's Growth tab, Pixel and funnel has two cards. 1. Install the pixel gives one script tag for the head of every page, served from t.nask.ai/nsk.js. 2. Funnels and stages maps your funnel: Lead, Schedule, StartTrial, InitiateCheckout, Purchase, Subscribe or CompleteRegistration, each detected by a form, a page URL, a booking or form embed (Cal.com, Calendly, HubSpot, GoHighLevel, Jotform, Typeform), your CRM, Stripe or a webhook.
Each stage has a Send to Meta toggle and a Test this stage button that listens for the event for 90 seconds. The Sending to Meta card shows Dry run until you click Go live, so you can watch the events arrive before Meta optimizes on them. This is the step that lets Meta learn from booked calls and sales, not from the cheapest click.
You adjust live ads and report on them
Live Ads lists every campaign and ad set on the account, including ones Nask AI did not publish, with on and off switches, daily budgets and a history of every change. Reports, opened from Saved reports, has Report, Weekly reports and Client report setup; client report links can carry a passcode, and agency plans add white-label reports with your logo and name.
Plans and what each one includes are on the Nask AI pricing page. The newest change to these steps: Carousel ads from Nask AI Studio (November 3, 2026).